Skip to main content

With over 800 million fans across the globe, Formula 1 is one of the most popular annual sporting events. In the last five years, there has been a huge increase in the Formula 1 fanbase. Around 25 to 30% of today’s fans started following the sport during that period. Younger audiences are following F1 more enthusiastically, while the fanbase has also become more international and balanced.

The important question remains: how do fans follow Formula 1? The relationship between fans and the sport is continuous. They watch races, follow drivers, track storylines, engage with social media and consume behind-the-scenes content. Their relationship with the sport does not start and end on Sunday.

How Fans Follow Formula 1 Worldwide

Formula 1 has a huge global fanbase, with millions of fans from different parts of the world tuning in to watch the sport. Fans follow the high-speed drama of practice sessions, qualifying, sprint races and Grands Prix through a mix of traditional TV broadcasts, official streaming services, apps and social media. Many now understand race strategy, timing, tyre management and other key elements of the sport. They watch F1 like a pro, understand strategy, and timing among other essentials.

Access Content Securely While Travelling

A reliable VPN can provide a safer and more secure connection when fans use public Wi-Fi to follow F1 coverage while travelling. Check the trial period offered by CyberGhost for testing a secure, high-speed connection. Viewers should always respect local broadcasting rights, platform terms and regional availability.

Whether you are catching the action live at 3am in your timezone or watching highlights during your commute, F1’s mix of accessibility options ensures you can follow every overtake, strategy call and podium celebration.

Traditional Broadcasters by Region

F1 rights are licensed country by country, so availability varies:

  • United States: Coverage comes via Apple TV. The broadcast rights have been granted to Apple TV for a period of five years starting in 2026.
  • United Kingdom: The broadcast rights are held by Sky Sports F1. The channel provides comprehensive coverage, with highlights on Channel 4.
  • Australia: Fans in Australia can watch F1 events on Fox Sports, Foxtel and Kayo Sports.
  • Europe: Coverage varies widely. Rights are held by Sky in Italy and Germany, Canal+ in France, ServusTV and ORF in Austria, and Viaplay in the Netherlands.
  • Other Regions: SuperSport has broadcast rights in parts of Africa, while various local partners cover Asia and Latin America.

Many broadcasters offer both linear TV and their own apps or online platforms. Fans can check Formula 1's official broadcast information page for their territory.

Digital and Social Media

Global viewership remains strong, with cumulative audience numbers reaching billions across full seasons and the fanbase exceeding 800 million. Fans use different platforms to stay connected and updated, including:

  • The official F1 App for live timing, notifications and highlights.
  • YouTube for official highlights, press conferences and onboard laps.
  • Social media platforms such as X, Instagram and TikTok for real-time updates and fan discussions.

Why F1 Fandom Has Changed Recently

The popularity of F1 has surged in recent years. A combination of strategic moves, digital growth and cultural shifts has given the sport a new direction. The growth in viewership and attendance can be seen in many markets.

Formula 1 is no longer just a Sunday afternoon event. It has become a daily content experience, with community discussions and digital platforms turning it into year-round entertainment.

Conclusion

Formula 1 was once a niche motorsport, but it has transformed into a global entertainment phenomenon. Fans are actively involved in different activities related to the sport, from watching live races to following drivers, teams and storylines throughout the week. F1 has evolved into an immersive, on-demand experience, giving fans unprecedented access to the action. The surge in fandom and popularity is a testament to that transformation.

Share this article

Most recent 10 F1 Columns items:

✅ Check out all our F1 News & Updates  »

Join our FREE weekly F1 Newsletter

Enter your email address & confirm your subscription

Get Your Tickets For Next Events

Latest Video Update

Last Classification

Newest Sound or Podcast